Objective of layout design:
1.To attract large number of customers.2.To increase the sale of store.
3.To have proper entrance of coming goods and space for reserve stock, office and resting place for employees.
4.To reduce the selling expenses and provide customer satisfaction.
5.To project a professional image and improve general appearance.
6.To minimize the movement of customer with in the premises of the drug store.
Design of retail and wholesale drug store:
A modern drug store should fulfill all the requirements in schedule “N” of drug and cosmetics rules. To start a drug store a minimum of 150 sq. feet area is required similar to whole sale drug store a minimum of 200 sq. feet.
Types of a drug store:
On the basis of design, it is classified as:1.Traditional Drug Stores:
These types of drug stores are designed in such a manner that the entire area of Drug store is exposed to customers.
-Such a design has pleasing and professional appearance and is convenient for both workers and customers. It provides opportunity for maximum sales but there are good chances of theft in such design.
2. Personal Service Drug Stores:
In this type of design, the whole of the area is not exposed to the customer but the customer is required to interact with the drug store personnel at the service counter. During the purchasing process the customer demands an article and the personnel provide the articles. This service and design facilitates maximum interaction between drug store employee and the customers. The success of the drug store depends upon the convenience and friendly service of the personnel at the service counter.
3. Prescription Oriented Drug Store:
These types of drug stores provide a comfortable waiting area where the customers are expected to wait while his prescription is proceeding. In this type of design health related items, drugs and prescription accessories are displayed in the vicinity while orthopedic and surgical appliances are kept in a separate room. Cosmetics and gifts are arranged in a suitable area in the store.
4. Pharmaceutical Centre:
These types of centre sell medicines, convenience articles, orthopedic and surgical appliances. The store has sufficient floor space and is properly decorated.
5. Super Drug store:
Such types of drug stores have a huge floor area ranging from 5,000 to 10000 with a square design. The customers have access to all-most-all the area in the drug store and can inspect, handle and select articles themselves. The design is on self service pattern except for the prescription department where self service is not possible.
The legal requirements for the establishment of retail drug store:
Licenses:
a). General Licenses:
These licenses are granted to person who have the premises for the business and who engage the services of a qualified person to supervise the sale of a drug store. License for retail sale of drug store are issued in form 20 for drug specified in schedule C1 C1 excluding those specified in Schedule X in form of 21 and for Schedule X in 20F. Conditions for general licenses:-
1.The license should be displayed in prominent place in a part of premises open to the public.
2.The license should comply with the provision of drug and cosmetics act and rules. 3.Any change in the staff should be reported to the licensing authority within one month. 4.Precaution prescribed by the licensing authority for the storage of Schedule C and C1 should be observed.
5.For the sale of additional categories of drug listed in Schedule C1 C1 excluding X the license must take prior permission of the license authority.
Such types of drug stores have a huge floor area ranging from 5,000 to 10000 with a square design. The customers have access to all-most-all the area in the drug store and can inspect, handle and select articles themselves. The design is on self service pattern except for the prescription department where self service is not possible.
The legal requirements for the establishment of retail drug store:
Licenses:
a). General Licenses:
These licenses are granted to person who have the premises for the business and who engage the services of a qualified person to supervise the sale of a drug store. License for retail sale of drug store are issued in form 20 for drug specified in schedule C1 C1 excluding those specified in Schedule X in form of 21 and for Schedule X in 20F. Conditions for general licenses:-
1.The license should be displayed in prominent place in a part of premises open to the public.
2.The license should comply with the provision of drug and cosmetics act and rules. 3.Any change in the staff should be reported to the licensing authority within one month. 4.Precaution prescribed by the licensing authority for the storage of Schedule C and C1 should be observed.
5.For the sale of additional categories of drug listed in Schedule C1 C1 excluding X the license must take prior permission of the license authority.
b). Restricted Licenses:
The licenses for the restricted sale of drug other than those specified in Schedule C1 C1 and X and those specified in Schedule C1 C1 not in X are issued in the form 20A and 21A respectively. Conditions for restricted licenses:
1.Drug should be sold in their original container.
2.License should be complying with the provision of drugs and Cosmetics Acts and Rules.
3.Drug only purchased from a duly licensed dealer.
4.The licenser must have adequate premises equipped with facilities for the proper storage of drug.
Staff (Personnel):
Personnel or staff selection is one of the most important aspects of developing an efficient operating community pharmacy. Success of a community pharmacy depends upon proper selection training, and maintenance of employees (staff).
Selection of staff:
Following criteria should be followed during the selection of the staff for community pharmacy:
1. Minimum standards for qualification of employees should not be allowed to fall below the minimum standards under here for a given position will result in fall in reputation of pharmacy.
2. Over hiring means superior people should not be hired for inferior jobs; this type of selection may result in an adverse effect on staff moral and efficiency.
3. For the proper selection of staff for a specific job, the manager should develop a job description and a job specification for each position in pharmacy. This job description should contain such detail as scope of job, its relation to other jobs, working hours, and pay scale, etc. It prevents misunderstanding about the nature of the duties of a particular job.
4. Promotion within a pharmacy staff may be appropriate. But in most of the cases external source must be used such as employment agencies, placement offices of schools and universities or classified news paper advertising. Orientation and training of staff:
After proper selection needs to be followed by adequate orientation and training of the employee, which results in increase productivity and reduced employee turnover. Compensation:
Retaining good employees is one of the most difficult problems faced by the community pharmacy manger. Many factors decides keeping of employees but most important factor is the compensation plan. Adequate compensation is necessary, not only to retain employee but also to encourage them to work toward the over all goals and objectives of the pharmacy.
IMPORTANCE OF CODING AND STOCKING
Importance of coding for drug store:
Coding is the process of assigning f code symbol or a number to a particular material for easy identification.It is important for a drug store because;
1. Coding of various items of materials is essential for good system of store keeping.
2. Ambiguity in description is avoided.
3. The length in description is minimized.
4. The codes ensure of item lying in the store.
5. Each stored item is easily identified, particularly, where the same item is known by more than one name.
Importance of stocking for drug store
1. Drugs are stored in alphabetical order.
2. It provides a channel for distribution of drugs.
3. It provides space for storage of drugs or materials and supplies.
4. Drugs are readily available for administration.
5. Vaccine and antibiotic drugs are stored in refrigerator.
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The licenses for the restricted sale of drug other than those specified in Schedule C1 C1 and X and those specified in Schedule C1 C1 not in X are issued in the form 20A and 21A respectively. Conditions for restricted licenses:
1.Drug should be sold in their original container.
2.License should be complying with the provision of drugs and Cosmetics Acts and Rules.
3.Drug only purchased from a duly licensed dealer.
4.The licenser must have adequate premises equipped with facilities for the proper storage of drug.
Staff (Personnel):
Personnel or staff selection is one of the most important aspects of developing an efficient operating community pharmacy. Success of a community pharmacy depends upon proper selection training, and maintenance of employees (staff).
Selection of staff:
Following criteria should be followed during the selection of the staff for community pharmacy:
1. Minimum standards for qualification of employees should not be allowed to fall below the minimum standards under here for a given position will result in fall in reputation of pharmacy.
2. Over hiring means superior people should not be hired for inferior jobs; this type of selection may result in an adverse effect on staff moral and efficiency.
3. For the proper selection of staff for a specific job, the manager should develop a job description and a job specification for each position in pharmacy. This job description should contain such detail as scope of job, its relation to other jobs, working hours, and pay scale, etc. It prevents misunderstanding about the nature of the duties of a particular job.
4. Promotion within a pharmacy staff may be appropriate. But in most of the cases external source must be used such as employment agencies, placement offices of schools and universities or classified news paper advertising. Orientation and training of staff:
After proper selection needs to be followed by adequate orientation and training of the employee, which results in increase productivity and reduced employee turnover. Compensation:
Retaining good employees is one of the most difficult problems faced by the community pharmacy manger. Many factors decides keeping of employees but most important factor is the compensation plan. Adequate compensation is necessary, not only to retain employee but also to encourage them to work toward the over all goals and objectives of the pharmacy.
IMPORTANCE OF CODING AND STOCKING
Importance of coding for drug store:
Coding is the process of assigning f code symbol or a number to a particular material for easy identification.It is important for a drug store because;
1. Coding of various items of materials is essential for good system of store keeping.
2. Ambiguity in description is avoided.
3. The length in description is minimized.
4. The codes ensure of item lying in the store.
5. Each stored item is easily identified, particularly, where the same item is known by more than one name.
Importance of stocking for drug store
1. Drugs are stored in alphabetical order.
2. It provides a channel for distribution of drugs.
3. It provides space for storage of drugs or materials and supplies.
4. Drugs are readily available for administration.
5. Vaccine and antibiotic drugs are stored in refrigerator.
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